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Craft/Logic
SaaS · Data productsEngagement

Seersite — Django API and Next.js product

We designed and built Seersite’s production web product end to end: a Django backend with REST APIs, authentication and data policies appropriate to a multi-tenant SaaS, and a Next.js frontend with the performance and SEO characteristics marketing and sales teams expect.

Client
Seersite
Year
2023 — present
Engagement
Design & Build
Team
Full-stack engineers
Seersite — representative imagery from the engagement
Representative imagery from the engagement. Full-stack product engineering: Django service and Next.js client.

Challenge

Seersite needed more than a marketing site — it needed a credible logged-in product: secure APIs, predictable releases, and a frontend architecture that could grow with new data views without rewrites every quarter.

Approach

  1. Established API contracts and permission boundaries early so the Next.js app could iterate independently while staying aligned with server-side truth.

  2. Implemented core user and data flows with an eye toward observability and supportability — the sort of boring reliability that founders notice only when it is missing.

  3. Tuned the Next.js layer for real-world navigation, forms, and dashboards rather than demo pages.

“We don't invent numbers. What we publish matches what clients are comfortable having on the record.”
Craft & Logic — engagement principles

Outcome

A maintainable split-stack product: Django for domain logic and integrations, Next.js for the customer experience — structured for continued feature work without periodic rewrites.

Full-stack product engineering: Django service and Next.js client.

Proof

Full stack

Django service plus Next.js client shipped as one product.

Engagement

Commercial metrics are held with the client.