About
A senior roster. Building product since 2013.
Craft & Logic was founded to solve a specific problem: founders and lean teams who need CTO-level judgment, designer-level craft, and engineering-level delivery — but can't justify three separate hires or three separate vendors.
Timeline
Thirteen years of steady execution.
- 2013
Founded
Started as a boutique product and software consultancy serving founders and lean teams.
- 2016
Enterprise work begins
Engagements with JTB Corporation and Idemitsu Kosan — the start of our Fortune Global 500–adjacent track.
- 2019
Platform practice matures
DevOps, microservices, and cloud infra become formal capabilities alongside product work.
- 2022
Data & AI practice
JARVIS and other analytics platforms ship. AI-accelerated delivery is adopted internally.
- 2026
Four practices, one team
Strategy, Design & Build, Platform, and Data & Intelligence — under a single senior roster.
Selected clients, 2013 — present
The organizations above reflect the depth of mandate we take on: strategy, product, and platform with long-term senior accountability. If your initiative is of comparable scope, we welcome a conversation—often most productive as a working session.