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Craft/Logic

About

A senior roster. Building product since 2013.

Craft & Logic was founded to solve a specific problem: founders and lean teams who need CTO-level judgment, designer-level craft, and engineering-level delivery — but can't justify three separate hires or three separate vendors.

Timeline

Thirteen years of steady execution.

  1. 2013

    Founded

    Started as a boutique product and software consultancy serving founders and lean teams.

  2. 2016

    Enterprise work begins

    Engagements with JTB Corporation and Idemitsu Kosan — the start of our Fortune Global 500–adjacent track.

  3. 2019

    Platform practice matures

    DevOps, microservices, and cloud infra become formal capabilities alongside product work.

  4. 2022

    Data & AI practice

    JARVIS and other analytics platforms ship. AI-accelerated delivery is adopted internally.

  5. 2026

    Four practices, one team

    Strategy, Design & Build, Platform, and Data & Intelligence — under a single senior roster.

Selected clients, 2013 — present

The organizations above reflect the depth of mandate we take on: strategy, product, and platform with long-term senior accountability. If your initiative is of comparable scope, we welcome a conversation—often most productive as a working session.